本研究旨在探討服務創新研究之歷史演進過程與整體發展延續脈絡，並發掘出對日後相關研究貢獻度極高之文獻，同時更進一步地找出服務創新近年的研究趨勢，以及服務創新知識在全球各國之間的擴散情況。

本研究使用Web of Science資料庫檢索服務創新領域之學術文獻，透過文獻之間的引證關係進行分析，利用主路徑分析法、g指數、成長曲線分析等方法，來找出服務創新總體演進過程與近年發展趨勢。同時，本研究加入中介角色與網絡結構分析等方法，將服務創新研究與區域地理別做進一步之連結，以更全面性的角度幫助後續研究者瞭解服務創新知識在全球各國間擴散的情況。

研究結果顯示，服務創新研究初期，研究服務創新的學者們，會以附屬於製造業之口吻來強調服務業的重要性；中期，不少學者則投入於「分類法」之研究，並將服務業的創新活動的區分技術層面與非技術層面。另外，在服務創新研究歷程中「技術驅動著服務創新發展」之相關研究亦佔有相當之比例，不同的學者以不同名稱，如Technology、IT、ICT、R&D等來表達其技術對服務創新的影響之概念，並且發現「知識密集服務業」、「服務創新之應用」、「提升企業競爭優勢」等子領域，是這近五年來服務創新研究領域之研究趨勢。而服務創新的擴散方向是由歐洲與美洲流向亞洲。另外，亞洲國家其服務創新政策發展應可向歐、美等策略發展成熟之國家借鏡。

Citation network in academic articles has been long to apply to trace the intellectual structure of a research community. We started this research by searching the service innovation articles from the database “Web of Science”. The purpose of this paper is, firstly, to explore the main development and trajectories of service innovation researches, and, secondly, to find out the diffusion of service innovations.Therefore, this paper uses main path analysis、g-index、s-curve、brokerage roles and network structure analysis to analyze the articles.

The findings in this research show that,at the beginning of the service innovation research field, manufacturing was considered to be more lucrative and service sector only played a subsidiary role at that time. A few years later, many studies focused on assimilation, demarcation and synthesis approaches, and tried to differentiate service innovations between technological and non-technological. Also, many studies supported the argument of technology-driven innovations in services. The trends in service innovation from 2008 through 2012 show significant variations in knowledge-intensive business services (KIBS), applications in different service industries and achieving competitive advantages. The main diffusion direction for service innovation is from Europe, the Americas and then to Asia.

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