研究生: |
吳華冑 William - Chang Adarne |
---|---|
論文名稱: |
Global Corporate Management: A Review from Genghis Khan's Mongol Empire to 21st Century Enterprises Global Corporate Management: A Review from Genghis Khan's Mongol Empire to 21st Century Enterprises |
指導教授: |
盧希鵬
Hsi-Peng Lu |
口試委員: |
紀佳芬
Chia-Fen Chi 欒斌 Pin Luarn |
學位類別: |
碩士 Master |
系所名稱: |
管理學院 - 管理學院MBA School of Management International (MBA) |
論文出版年: | 2011 |
畢業學年度: | 99 |
語文別: | 英文 |
論文頁數: | 41 |
中文關鍵詞: | leadership 、organizational culture 、strategy 、corporate lifecycle |
外文關鍵詞: | leadership, organizational culture, strategy, corporate lifecycle |
相關次數: | 點閱:445 下載:6 |
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Under the fierce global competition and fast changing environment, business leaders must have own unique business concept that could sustain the growth of firm from a small medium enterprise in becoming a multinational corporation by outperforming competitors and managing the increasing uncertainties of globalization. Similar to ancient emperors shaping powerful empires, effective leadership, efficient strategies and appropriate culture are the key essentials to succeed. This research investigates whether the survival and growth of famous 21st–century multi-national corporations can be traced back into history of the success of Genghis Khan and the Mongol Empire. Using two global business corporations and one historical military empire, an analysis of the manner in which the firm's management responded to the threats of change and turbulence by developing leadership, strategies and culture. It illustrates the main actions a company must do in different stages of corporate lifecycle during the transition of growing into a truly global business empire.
Under the fierce global competition and fast changing environment, business leaders must have own unique business concept that could sustain the growth of firm from a small medium enterprise in becoming a multinational corporation by outperforming competitors and managing the increasing uncertainties of globalization. Similar to ancient emperors shaping powerful empires, effective leadership, efficient strategies and appropriate culture are the key essentials to succeed. This research investigates whether the survival and growth of famous 21st–century multi-national corporations can be traced back into history of the success of Genghis Khan and the Mongol Empire. Using two global business corporations and one historical military empire, an analysis of the manner in which the firm's management responded to the threats of change and turbulence by developing leadership, strategies and culture. It illustrates the main actions a company must do in different stages of corporate lifecycle during the transition of growing into a truly global business empire.
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