雲端運算是繼個人電腦與網際網路之後，目前資訊技術最熱門的話題之一，不論是政府組織、學術研究單位或相關科技產業，均紛紛表現出對雲端運算發展的重視，並積極進行相關的研究與推動。而台灣資訊產業發達，資訊軟體廠商眾多，隨著雲端運算的興起，亦紛紛進行雲端應用軟體的開發。但是雖然政府積極推動雲端產業的發展，軟體廠商也開發出許多雲端應用軟體，台灣在雲端市場上的發展仍是緩慢。因此，本研究以個案單一研究法，希望藉由台灣睿智在美國與台灣均推行商業智慧雲端服務，卻呈現不同面貌，美國已累積一定客戶，在公司的收入上已佔有一席之地，而台灣市場卻遭遇挫折的個案內容，先從台灣睿智推行核心產品的經營模式進行了解，再以商業生態系統觀點分析其所處環境中的各個角色差異，比較探討台灣在發展雲端產業上可能欠缺的角色，並以互補性資產對於新技術產品在推廣上的重要性作輔助，強調新產品要在市場上為公司帶來價值，各個角色均是不可或缺，以提供軟體廠商未來在雲端應用發展上的實質幫助。

Cloud computing is one of the hottest issue in the current information technology. Nowadays, all the enterprises including governmental organizations, academic research institutes and technological industries, pay more and more attention in the development of cloud computing. The IT industry in Taiwan is well-developed, while cloud computing comes into wear, many IT software venders begin to invent in cloud application software. However, even though the Government supports the cloud industry, and many software venders have invented in many cloud applications, the development of cloud market in Taiwan remains slow.
Therefore, this research focus on finding the difference between the development of SaaS BI and Cloud BI in the United States and Taiwan. SaaS BI and Cloud BI are the cloud products of Strategy Companion, a Taiwan origin BI company. While SaaS BI is well-developed in the United States, Cloud BI is still in a developing stage in Taiwan. In this paper, we start from investigating the strategy of core product to know the business model of the company. Then discover the difference of business ecosystem between two countries from the perspective of the business ecosystem theory. Last, we show the importance of the complementary assets in promoting a new technical product in the market, and emphasize that all the roles in promoting a new product is indispensable. By doing this, this research hope to provide a real help for software venders who want to develop the cloud application in the future.

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三、 網站
中華雲市集，http://appsmall.hinet.net/app_mart/controller?action=MarketVendor&sn=25833928&intro=1
台灣睿智資訊公司官網，http://web.analyzer.com.tw/
財團法人資訊工業策進會 數位教育研究所，http://www.iiiedu.org.tw/ites/
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