簡易檢索 / 詳目顯示

研究生: 吳華冑
William - Chang Adarne
論文名稱: Global Corporate Management: A Review from Genghis Khan's Mongol Empire to 21st Century Enterprises
Global Corporate Management: A Review from Genghis Khan's Mongol Empire to 21st Century Enterprises
指導教授: 盧希鵬
Hsi-Peng Lu
口試委員: 紀佳芬
Chia-Fen Chi
欒斌
Pin Luarn
學位類別: 碩士
Master
系所名稱: 管理學院 - 管理學院MBA
School of Management International (MBA)
論文出版年: 2011
畢業學年度: 99
語文別: 英文
論文頁數: 41
中文關鍵詞: leadershiporganizational culturestrategycorporate lifecycle
外文關鍵詞: leadership, organizational culture, strategy, corporate lifecycle
相關次數: 點閱:217下載:6
分享至:
查詢本校圖書館目錄 查詢臺灣博碩士論文知識加值系統 勘誤回報
  • Under the fierce global competition and fast changing environment, business leaders must have own unique business concept that could sustain the growth of firm from a small medium enterprise in becoming a multinational corporation by outperforming competitors and managing the increasing uncertainties of globalization. Similar to ancient emperors shaping powerful empires, effective leadership, efficient strategies and appropriate culture are the key essentials to succeed. This research investigates whether the survival and growth of famous 21st–century multi-national corporations can be traced back into history of the success of Genghis Khan and the Mongol Empire. Using two global business corporations and one historical military empire, an analysis of the manner in which the firm's management responded to the threats of change and turbulence by developing leadership, strategies and culture. It illustrates the main actions a company must do in different stages of corporate lifecycle during the transition of growing into a truly global business empire.


    Under the fierce global competition and fast changing environment, business leaders must have own unique business concept that could sustain the growth of firm from a small medium enterprise in becoming a multinational corporation by outperforming competitors and managing the increasing uncertainties of globalization. Similar to ancient emperors shaping powerful empires, effective leadership, efficient strategies and appropriate culture are the key essentials to succeed. This research investigates whether the survival and growth of famous 21st–century multi-national corporations can be traced back into history of the success of Genghis Khan and the Mongol Empire. Using two global business corporations and one historical military empire, an analysis of the manner in which the firm's management responded to the threats of change and turbulence by developing leadership, strategies and culture. It illustrates the main actions a company must do in different stages of corporate lifecycle during the transition of growing into a truly global business empire.

    ABSTRACT i ACKNOWLEDGMENT ii LIST OF FIGURES iii CHAPTER 1: INTRODUCTION 2 CHAPTER 2: LITERATURE REVIEW 4 The New Business World 4 Key Factors of Survival and Growth 5 CHAPTER 3: METHODOLOGY and CASE OVERVIEW 7 Genghis Khan Mongol Empire's History 7 Terry Gou Foxconn's History 9 Lee Kun-Hee Samsung's History 10 Data Collection and Analysis 11 CHAPTER 4: RESULTS and ANALYSIS 13 Leadership 13 1. Radiate Charisma 14 2. Adapt to Changes 15 3. Embrace Challenges and Determined 16 4. Assign According to Abilities 17 5. Learning 24/7 19 6. Provide Training and Guidance for Successors 20 Strategy 22 1. Flexibility and Agileness 22 2. Speed and Mobility 23 3. Develop Core Competencies 25 4. Strategic Alliances 26 5. Merger and Acquisitions 28 Organizational Culture 29 1. High Risk Tolerance 29 2. Clear Goals and High Expectations 30 3. Convergence and Integration 30 4. Impartial Reward and Punishment System 31 Corporate Lifecycle 31 CHAPTER 5: LIMITATIONS and FUTURE RESEARCH 34 REFERENCES 35 Chinese: 35 English: 35 APPENDIX 39 Appendix 1: Leadership Summary 39 Appendix 2: Strategy Summary 40 Appendix 3: Organizational Culture Summary 41

    Chinese:
    1. 伍忠賢 (2009) 郭台銘成功學. 台灣: 五南圖書出版有限公司

    2. 松濤 ( 2007) 三星經營學: 創新之神李建熙的思考技術. 台灣: 有名堂文化館

    3. 金成洪, 禹仁浩編/楊國綱, 王桂珠譯 (2005) 三星浴火重生: 李建熙改革十年. 台灣: 道聲出版社

    4. 張殿文 (2009) 虎與狐: 郭台銘的全球競爭策略. 台灣: 天下遠見出版股份有限公司

    5. 朱慧笙 (2006) 從成吉思汗建立蒙古帝國看台灣跨國企業的全球化策略 – 以鴻海, 宏碁為例. Unpublished paper, 國立台灣科技大學, 台灣

    6. Drucker P and Paschek P/范瑞薇譯 (2005). 杜拉克談領導未來. 台灣 : 知識流出版

    7. Markides C/李田樹譯 (2004) 你的公司有沒有策略? EMBA世界經理文摘 217 44-57

    8. Porter M/周旭華譯(1990)競爭策略(Competitive Strategy). 台灣: 天下遠見出版股份有限公司

    English:
    1. Adizes I (1990) Corporate Lifecycles: How and Why Corporations Grow and Die and What to Do About It. NJ: Prentice Hall

    2. Anderson G (1993) Fundamentals of Educational Research. London: Falmer Press

    3. Charan R (2009) Leadership in the Era of Economic Uncertainty: The New Rules for Getting the Right Things Done in Difficult Times. USA: McGraw-Hill

    4. Cohen W and Levinthal D (1990) Absorptive Capacity: A New Perspective On Learning and Innovation. Administrative Science Quarterly 35 (l): 128- 152

    5. Collins J (2001) Good to Great: Why Some Companies Make the Leap--and Others Don't. NY: HarperBusiness

    6. Daft R (2007) Understanding the Theory and Design of Organizations. Mason: Thomson South-Western

    7. Deresky H (1994) International Management: Managing Across Borders and Cultures. NY: HarperCollins College Publishers

    8. Erramill MK (1990) The Experience Factors in Foreign Market Entry Behavior of Service Firms. Journal of International Business Studies (22) 479-501

    9. Fiedler FE, Chemers M and Mahar L (1976) Improving Leadership Effectiveness: The Leader Match Concept. Hoboken: Wiley

    10. Foxconn Technology Group Website. (2010) About Foxconn. Available at: http://www.foxconn.com/CompanyIntro.html

    11. Freidheim C (2000) The Trillion-Dollar Enterprise: How the Alliance Revolution Will Transform Global Business. NY: Perseus Books Group

    12. Galton F (2001) Hereditary Genius: An Inquiry Into Its Laws and Consequences. Honolulu: University Press of the Pacific

    13. Gladwell M (2000) The Tipping Point: How Little Things Can Make a Big Difference. Boston: Little Brown

    14. Glass G and Hopkins K (2008) Statistical Methods in Education and Psychology. Boston: Allyn & Bacon

    15. Greespan A (2007) The Age of Turbulence: Adventures in A New World. NY: The Penguin Press

    16. Gummesson E (1991) Qualitative Methods in Management Research. California: Sage Publication

    17. Hammer M and Champy J (2003) Reengineering the Corporation: A manifesto for Business Revolution. NY: HarperBusiness Essentials

    18. Henderson BD (1989) The Origin of Strategy. Harvard Business Review

    19. Hill C and Jones G (2009) Strategic Management Theory: An Integrated Approach. Canada: South-Western Cengage Learning

    20. Herriott R and Firestone W (1983) Two Images of Schools As Organizations: A Replication and Elaboration. Philadelphia: Field Studies Unit, Research and Evaluation Division, Research for Better Schools

    21. Ireland RD, Hoskisson R and Hitt M (2009) The Management of Strategy: Concepts and Cases 8th Edition. Canada: South-Western Cengage Learning

    22. Jago AG (1982) Leadership: Perspectives in Theory and Research. Management Science 28 (3) 315-336

    23. Johnson D (1994) Research Methods in Educational Management. London: Financial Times/Pitman

    24. Kazanjian RK and Drazin R (1989) An Empirical Test of Stage of Growth Progression Model. Management Science 35 (12) 1489-1503

    25. Kim CW and Mauborgne R (2005) Blue Ocean Strategy: How to Create Uncontested Market Place and Make the Competition Irrelevant. USA: Harvard Business Press

    26. Krathwohl D (2004) Methods of Educational and Social Science Research: An Integrated Approach. Long Grove: Waveland Press

    27. Kotler P and Caslione J (2009) Chaotics: The Business of Managing and Marketing in the Age of Turbulence. USA: AMACOM Division of the American Management Association

    28. Lewin K, Lippit R and White RK (1939) Patterns of Aggressive Behavior in Experimentally Created Social Climates. Journal of Social Psychology 10 271–301

    29. Maucher H (1994) Leadership in Action: Tough-Minded Strategies from the Global Giant. USA: McGraw-Hill

    30. Moore G (2005) Strategy and Your Stronger Hand. Harvard Business Review

    31. Morgan G and Smircich L (1980) The Case for Qualitative Research. Academy Management Review 5 (4) 491-500

    32. National Geographic (1997) 191, February

    33. Ohmae K (2005) Next Global Stage: The Challenges and Opportunities in Our Borderless World. NJ: Pearson Prentice Hall

    34. Parboteeah KP and Cullen JB (2008) Strategic International Management. Canada: South-Western Cengage Learning

    35. Phelps R, Adams R and Bessant J (2007) Life Cycles of Growing Organizations: A Review with Implications for Knowledge and Learning. International Journal of Management Reviews 9 (1) 1-30

    36. Ratchnevsky P (1993) Genghis Khan: His Life and Legacy. UK: Wiley-Blackwell

    37. Robbins SP (1990) Organization Theory: Structure, Design, and Applications. NJ: Prentice Hall

    38. Robinson RB (1983) Internationalization of Business: An Introduction. London: Dryden Press

    39. Samsung Website (2010) About Samsung. Available at: http://www.samsung.com/us/aboutsamsung/

    40. Schein EH (1984) Coming to a New Awareness of Organizational Culture. Sloan Management Review (Winter): 3

    41. Soy, SK (1997) The Case Study as A Research Method. Unpublished paper, University of Texas at Austin, Austin

    42. Tichy NM and Cohen EB (2002) The Leadership Engine: How Winning Companies Build Leaders at Every Level. NY: Harper Business

    43. Tomlinson J (1999) Globalization and Culture. Chicago: University of Chicago Press

    44. Vernon R (1966) International Investment and International Trade in the Product Cycle. Quarterly Journal of Economics 80: 190-207

    45. Weatherford J (2005) Genghis Khan and the Making of the Modern World. NY: Three Rivers Press

    46. Welch L and Luostarinen R (1988) Internationalization: Evolution of a Concept. Journal of General Management 14: 34-55

    47. Yin R (1989) Case Study Research. California: Sage Publication

    48. Zaccaro SJ (2007) Trait-Based Perspectives of Leadership. American Psychologist 62: 6-16

    QR CODE