育成加速器為近年來隨著網路及科技創業興起，而出現的新型創業輔導機構，兼具「育成」及「創投」二大功能，也吸引許多缺乏初期創業資源和資金的新創團隊加入加速器的育成計畫。本研究的探討對象─之初創投，即為此背景下應運而生的創業加速器，目前已輔導至第八屆，超過150個團隊，為具有一定規模之創業網絡，故希望透過新創團隊的進駐期望和進駐後滿意度，了解加速器在育成服務表現的實際效果如何。

進駐團隊若處於不同成長階段，可能會因為加速器所提供的投、募資協助力道，或因本身提供的產品服務類型等差異，而對於育成加速器產生不同期望與滿意度。本研究首先採問卷調查方式，針對曾進駐育成加速器之團隊，了解對於進駐加速器前之服務期望與進駐後之實際滿意度；再利用重要─表現分析法，比較各產品服務類型之進駐團隊，對於加速器育成服務的期望和滿意度之異同。

本研究調查共回收有效問卷72份，結果顯示不同產品服務類型進駐團隊，在「是否獲得加速器投募資協助」上，具有顯著差異。廠商進駐前普遍對於加速器的「支援性諮詢顧問」期望有顯著差異；進駐後則是對於「空間設備」的滿意度有顯著差異。而由重要─表現分析法可知，不同產品服務類型之團隊對於「人際網路」、「策略性諮詢顧問」等方面的育成表現最為滿意；仍有加強空間的則為「投募資」、「支援性諮詢顧問」以及部分「策略性諮詢顧問」與「加速器名聲」方面之服務項目。本研究亦另外針對上述進駐期望落差較大的單獨項目，與部份進駐團隊訪談，以了解造成期望落差背後的實際原因。

本研究之結果期能幫助育成加速器了解進駐團隊之期望與滿意度，並作為育成服務改善的參考；而廠商亦可透過加速器在各項育成服務的表現差異，考量自身的需求和成長階段評估來是否進駐，或應抱持什麼樣的心態及期待進駐。

A new type of incubation-oriented organization, startup accelerator, has been emerging during the decade according to the uptrend of Internet and technological entrepreneurship. The main difference between accelerator and the traditional incubator, is that accelerator is also a startup ventures itself, which is well-segmented by industry or the expertise of its cohorts. The incubation programs of accelerators is therefore drawing more and more attention and participation of new venture teams

The case studied in this research, AppWorks Ventures, is among the top-scale accelerators of Asia, acclaimed to be the first accelerator founded in Taiwan. Until the date that this research was conducted, AppWorks has been running 4 years, so far come to its 8th incubation program, and cultivated over 150 new venture teams. The research aims to state the performance of its incubation services, by launching an expectation and satisfaction survey among new venture teams that have been stationed in the programs. There are 5 main incubation services classified, and 6 types of products and services derived among the new venture teams. The importance-performance analysis was conducted in order to comparing the relative expectation and satisfaction of services among these types of team. A follow-up interview with stationed teams were to find out the factors that may affect startup co-founders’ dissatisfaction on certain incubation services.

The results of the research is expecting to provide accelerator a reference of the overall expectation and satisfaction of its new venture teams, meanwhile the new venture teams intended-to-join could also know accelerators’ performance on different incubation services in advance, so as to evaluating if such accelerator is suitable for them considering their own needs and growth stage. They are expected to prepare themselves with appropriate expectations to join such program.

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