研究生: |
陳斌超 Ping-Tsao Chen |
---|---|
論文名稱: |
企業永續成長與價值創新之研究─以捷流閥業股份有限公司為研究對象 Discussion on Enterprise Sustainable Growth and Value Innovation ─Value Valves Co., Ltd as the research object |
指導教授: |
梁瓊如
Chiung-Ju Liang |
口試委員: |
王孔政
Kung-Jeng Wang 彭雲宏 Y.H. Perng |
學位類別: |
碩士 Master |
系所名稱: |
管理學院 - 管理研究所 Graduate Institute of Management |
論文出版年: | 2020 |
畢業學年度: | 108 |
語文別: | 中文 |
論文頁數: | 88 |
中文關鍵詞: | 企業價值創新 、經營永續 、閥門 |
外文關鍵詞: | Enterprise Value Innovation, Sustainable Management, Valve |
相關次數: | 點閱:235 下載:0 |
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對眾多辛苦經營的傳統產業而言,價值創新並尋找公司永續成長方法更顯急迫,亦言之,為了不被當今市場所淘汰,經營策略必須因應時代趨勢,並聚焦在公司自身的核心競爭力來做出動態調整。但對於進入成熟期的產品或服務,價值創新的機會相對降低,當企業謹慎評估後,若維持在相同的產品服務領域中較難有創新模式時,「跨界創新」、「跨界合作」或許是較好的選項。
本研究個案公司為一技術導向型的公司,這40年來的經營,憑藉著「專業鑄就品質、服務創造價值」的理念, 服務與品質並重,獲得眾多客戶信賴,但隨著個案公司進入資本市場以及面臨當今的數位化浪潮,背負的壓力亦持續擴大,這也驅動了個案公司重新檢視企業價值與競爭力。本研究欲探討個案公司如何進一步規劃下一階段的經營策略,持續創新企業價值以達經營永續。
For many hard-working companies belonged to traditional industries, it is more urgent to innovate value and find the way which will make company grow sustainable. In order not to be eliminated by the market, the senior executive of company may use business strategies to make dynamic adjustments. It mainly responds to the trend and puts more focus on the company's own core competition. However, If the products or services have been entered into the mature period, there only has slim chances for value innovation . After enterprises carefully evaluate and decide to maintain at the same field, it may have difficulties to create an innovation business model, and either "Cross-innovation" or "cross-border cooperation" will relatively be an appropriate option.
The case company in this research is a technology-oriented company. In the past 40 years , The company sticks to the concept of "profession leads to quality and service creates value", in other words, service and quality are equally important, therefore, it won the trust from many customers. As the case company entered into the capital market and faced with the drastic development of innovative technologies, the company has been felt stressed. It drove case company to re-examine corporate value and competitiveness. This study intends to explore how the case company can further improve their business strategies for the next stage and continue to innovate corporate value to achieve business sustainability.
一、中文文獻
(1) 李吉仁 (2010),營運創新各有千秋,哈佛商業評論,全球繁體中文版。
(2) 李吉仁 (2019/4),驅動轉型成為轉機,哈佛商業評論。
(3) 金偉燦 W.Chan Kim & 芮妮·莫伯尼 Renee Mauborgne (2007/1),價值創新 高成長的策略邏輯,哈佛商業評論。
(4) 金偉燦 W.Chan Kim & 芮妮·莫伯尼 Renee Mauborgne (1997),邁向價值創新,哈佛商業評論,全球繁體中文版。
(5) John P. Kotter, 2007, 「轉型此路不通?」(Leading Change: Why Transformation Efforts Fail), 哈佛商業評論,全球繁體中文版。
(6) 彼得·杜拉克 Peter F. Drucker (2002),創新的七大修煉,哈佛商業評論,全球繁體中文版。
(7) 彼得·杜拉克 Peter F.Drucker (1994),打造與時俱進的策略,哈佛商業評論,全球繁體中文版。
(8) 吳怡靜 (2019),數位轉型必懂:四敵人、五法則,天下雜誌678期。
(9) 馬克‧強森,克雷頓‧克裡斯生,孔瀚寧,2008,商業模式再創新,哈佛商業評論,全球繁體中文版。
(10) 陳家聲,吳奕慧,2007,華人創業家心理與行為特質之初探,創業管理研究第二卷,第一期,pp.1-30.
(11) 普哈拉 C.K. Prahalad,蓋瑞·哈默爾 Gary Hamel (2007),企業的核心能力,哈佛商業評論,全球繁體中文版。
(12) 蓋瑞·皮薩諾 Gary P.Pisano (2015),創新不能沒有策略,哈佛商業評論,全球繁體中文版。
(13) 蔡明田,謝煒頻,李國瑋,許東讚,2008,創業精神與創業績效之關聯性探討:創業動機、能力與人格特質的整合性觀點,創業管理研究,第三卷,第三期,pp.29-65。
二、英文文獻
(1) Andrew, P. James, and Sirkin, L. Harold (2003), “Innovation for cash”, Harvard Business Review, Vol. 81, No9, pp. 76-83.
(2) Anthony, Scott, Eyring, Mat and Gibson, Lib (2006), “Mapping Your Innovation Strategy”, Harvard Business Review, Vol. 86, No5, pp. 104-113.
(3) Bansi Nagji and Geoff Tuff,"Managing Your Innovation Portfolio”, Harvard Business Review, May, 2012.
(4) Drucker, F. Peter (2002), “The Discipline of Innovation”, Harvard Business Review, Vol.80, No8, pp. 95-103.
(5) Gary, P. Pisano (2015), “You Need an Innovation Strategy”, Harvard Business Review, Vol. 93, No6, pp. 44-54.
(6) Greg Satell,"4 Ways Leaders Can Get More from Their Company’s Innovation Efforts”, Harvard Business Review, Nov., 2017
(7) Hamel, Gary (2006), “The Why, What, and How of Management Innovation”, Harvard Business Review, Vol.84, No2, pp. 72-84.
(8) Hammer, Michael (2004), “Deep Change: How Operational Innovation Can Transform Your Company”, Harvard Business Review, Vol.82, No3, pp.87.
(9) Lencioni, M. Patrick (2002), “Make Your Values Mean Something”, Harvard Business Review, Vol.80, No7, pp.113-117
(10) Markides, C. (1999), “The Challenge of Strategic Innovation”, Leader to Leader, pp.39-50.
(11) Prahalad, C.K. and Hamel, G.(1990), “The core competence of the corporation”, Harvard Business Review, May-June, pp.79-91.
(12) Ron and Gardner (2006), “Match Your Innovation Strategy to Your Innovation Ecosystem”, Harvard Business Review, Vol.84, No4, pp.101.
(13) Thomke, Stefan and Hippel, Von, Eric (2002), “Customers as Innovators: A New Way to Create Value”, Harvard Business Review, Vol.80, No4, pp.76.