研究生: |
陳清鳳 Cheng Hong Tan (Mrs Jenny Bey) |
---|---|
論文名稱: |
小型物理治療企業的成功 The role of strategic management tools such as Business Model Canvas and SWOT Analysis: The Success Of A Small Physiotherapy Business |
指導教授: |
欒斌
Pin Luarn |
口試委員: |
欒斌
Pin Luarn 張光第 Guang-Di Zhang 纙乃維 Nai-Wei Lo |
學位類別: |
碩士 Master |
系所名稱: |
管理學院 - 新加坡管理碩士在職專班 Executive Master of Management-Singapore |
論文出版年: | 2021 |
畢業學年度: | 109 |
語文別: | 英文 |
論文頁數: | 46 |
中文關鍵詞: | 物理 、治療 、企業 |
外文關鍵詞: | Physiotherapy, Physiotherapist, Therapy |
相關次數: | 點閱:223 下載:1 |
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本論文的目的是探討企業所使用的企業管理策略。
成功的物理治療實踐,Springfield Physiotherapy (SP) 開發和
在最初 3 年的業務運營中維護他們的組織。這
從 4 名員工到 11 名員工的小型實踐的過渡和發展
員工,並將商店面積從 67 平方米擴大到 139 平方米,以包括一個新的臨床
普拉提/健身房康復空間。迄今為止,SP 在資料庫中擁有超過 12,000 個用戶端。
The purpose of this thesis is to explore the business management strategies used by a
successful physiotherapy practice, Springfield Physiotherapy (SP) to develop and
maintain their organisation through the initial 3 years of business operation. The
transition and development from a small practice comprises of 4 employees to 11
employees and expansion of a shop size of 67m2 to 139m2 to include a new clinical
Pilates/gym rehabilitation space. To-date, SP has over 12,000 clients in the database.
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