根據2017世界人口展望數據顯示，到2050年，60歲以上人口數量將漲兩倍多，由於高齡化的趨勢，使得人力不足，年長者利用科技產品去輔助生活已成未來的趨勢，也因促使越來越多產業致力於開發智慧家庭類型產品，企業應該要更積極去探討當老年人在使用智慧家庭產品時注重的部分是甚麼，並且加以利用在產品設計上，搶食銀髮族消費市場這塊大餅。

然而，過去僅有少數研究著眼於探究年長者對於智慧家庭使用意願，及較少深入分析產品品質是否影響年長者對產品的知覺有用與知覺易用程度。

本研究主要以台灣北區之民眾作為研究對象，透過社群網路方式蒐集樣本。本研究採用科技接受模型（TAM），並參考 (Wolfinbarger & Gilly, 2003)所提出的產品品質構面，利用SPSS 20.0 與Lisrel 8.7分析探討不同的產品品質變項，包含網頁設計、安全與隱私及顧客服務，對年長者使用智慧家庭的知覺有用、知覺易用及使用意圖間的關係是否存在顯著差異，並進一步針對網頁設計、安全與隱私及顧客服務，提出產品開發之實務建議。

本研究證實，網頁設計、安全與隱私及顧客服務都能顯著的影響年長者在使用智慧家庭上的意圖。因此建議智慧家庭業者應提升產品品質，以增加使用者正向的行為意向，並根據本研究之結果，提供建議給後續研究參考使用。

According to data from World Population Prospects (2017), the number of elders, those age 60 years and above are expected to more than double by 2050. Aging leads to a labor shortage. Therefore, elder use technology products to assist life will become a trend in the near future. This drives more and more industries to develop smart home product. To grab the silver consumer market pie, businesses should be more active in discussing what elders are concerning about when using smart home products.

This study focused on the people in Taipei, an urban area of Taiwan, as the research object and collected samples through social networking. This study adopts TAM as basic framework and referred to the product quality construct which proposed by Wolfinbarger and Gilly (2003). In the basic analysis, SPSS 20.0 statistical software is used to carry out descriptive statistical analysis, reliability analysis, and Lisrel 8.7 is used for validity analysis and Structural Equation Model (SEM).

It can be concluded in this research that website design, security/privacy, and customer service of smart home product have an impact on the perceive usefulness, perceive ease of use and behavioral intention of elders. Therefore, it is recommended that companies, which produce smart home product, should improve product quality in order to increase the user's positive behavioral intentions. Based on the results of this study, I provide some suggestion for future study.

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