本文探討商業服務類群技術士證照的市場性，從其供給面、需求面與中介平台評估其市場價值。首先，本研究藉由多準則決策方法(Multiple Criteria Decision Making; MCDM)中的模糊層級分析法（Fuzzy Analytic Hierarchy Process, FAHP）與模糊網絡分析法(Fuzzy Analytic Network Process, FANP)及折衷排序法(VlseKriterijumska Optimizacija I Kompromisno Resenje, VIKOR)，建立層級式的架構。再經由文獻回顧與專家討論，找到十一個在供給面、需求面與中介平台下的次準則，並且請十五位相關領域的專家填寫評選問卷，找到最具市場性的商業服務類群證照。研究結果發現，需求面是最有影響力的主構面；在次準則中，市場契合度、工作機會與政府法規分別是供給面、需求面與中介平台面最重要的影響要素；方案的評選結果，會計事務技術士為商業服務類群證照中最具市場性的證照。

This study evaluates the marketability of technician certifications for commercial services in Taiwan, utilizing the fuzzy MCDM methods including the Fuzzy Analytic Hierarchy Process (FAHP), Fuzzy Analytic Network Process (FANP), and VIKOR (VlseKriterijumska Optimizacija I Kompromisno Resenje). The literature review and experts’ opinions create the decision hierarchy framework with three main criteria and eleven sub-criteria, which are influential indicators that are in turn examined by fifteen related experts. The results show that demand is the most important aspect affecting the marketability among the three main criteria. Three sub-criteria, “market fit”, “employment opportunities”, and “government and regulations” are the most influential indicators affecting the supply, demand and intermediary aspects, respectively. In addition, the technician for accounting certification is the most marketable certification in the commercial services sector.

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