研究生: |
曾正利 Cheng-Li Tseng |
---|---|
論文名稱: |
工業物聯網平台商業模式-以A公司為例 Industrial Internet of Things Platform Business Model – A Company as an Example |
指導教授: |
張順教
Shun-Chiao Chang |
口試委員: |
張瑞娟
Jui-Chuan Della Chang 張光第 Guang Di Chang |
學位類別: |
碩士 Master |
系所名稱: |
管理學院 - 管理研究所 Graduate Institute of Management |
論文出版年: | 2022 |
畢業學年度: | 110 |
語文別: | 中文 |
論文頁數: | 61 |
中文關鍵詞: | 物聯網 、共創 、五力分析 、SWOT 、TOWS |
外文關鍵詞: | Internet of Things, Co-creation, Porter five forces analysis, SWOT analysis, TOWS analysis |
相關次數: | 點閱:477 下載:0 |
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查詢本校圖書館目錄 查詢臺灣博碩士論文知識加值系統 勘誤回報 |
本個案公司研華以工業電腦起家,洞悉AIoT物聯網帶來的龐大商機,從2015年開始,布局工業物聯網生態系的發展分四階段推動,首先推出物聯網雲平台WISE-PaaS,以一連串轉型策略驅使公司從標準硬體製造銷售,轉移到軟、硬體整合的加值服務型態,期以生態系帶動產業全面轉型升級。
然而,面臨產業破碎化的挑戰,許多企業的設備及系統間的連結及整合困難重重,加上大部分的企業都沒有能力及資源能夠串連及整合軟硬體,因此本個案公司透過「解耦」(Decoupling)、「重構」(Refactoring)不斷迭代調整定義平台架構,以開發「工業APP」(I.App)因應推展上的困境。
Advantech, the company in this case, started out with industrial computers and understood the huge business opportunities brought by the AIoT. Since 2015, the development of the industrial Internet of Things ecosystem has been promoted in four stages. First, it launched the IoT cloud platform WISE-PaaS. The transformation strategy drives the company to shift from standard hardware manufacturing and sales to a value-added service that integrates software and hardware, hoping to drive the overall transformation and upgrading of the industry through the ecosystem.
However, faced with the challenge of industry fragmentation, many companies have difficulties in connecting and integrating their equipment and systems, and most companies do not have the ability and resources to connect and integrate software and hardware. "Decoupling" and "Refactoring" continuously iteratively adjust and define the platform architecture to develop "Industrial APP" (I.App) to cope with the difficulties in promotion.
中文文獻
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英文文獻
1、Alan Bryman (2012), “Social Research Methods”, 4th Edition, Oxford University Press.
2、Alfonso Velosa, Ted Friedman, Katell Thielemann, Emil Berthelsen, Peter Havart-Simkin, Eric Goodness, Matthew Flatley, Lloyd Jones, Kevin Quinn (2021), “Magic Quadrant for Industrial IoT Platforms”, Gartner.
3、Amit Raphael, Zott Christoph (2020), “Business Model Innovation Strategy: Transformational Concepts and Tools for Leaders and Entrepreneurs”, Wiley.
4、Hansong Xu, WeYu, David Griffith, Nada Golmie, “A Survey on Industrial Internet of Things: A Cyber-Physical Systems Perspective”, IEEE Access,Volume 6, 2018
5、Heinz Weihrich (1982), “The TOWS matrix—A tool for situational analysis”, Long Range Planning. Vol.15(2), 54-56.
6、Hugh Boyes, Bil Hallaq, Joe Cunningham, Tim Watson, “The industrial internet of things (IIoT): An analysis framework”, Computers in Industry, Volume 101, 2018
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14、Zott Christoph, Amit Raphael, Massa Lorenzo (2011), “The Business Model: Recent Developments and Future Research”, Journal of Management, 34-35.
網路資料
1、Advantech, “WISE-PaaS 工業物聯網平台”, [available at https://wise-paas.advantech.com/zh-tw/marketplace/solutions/wise-paas].
2、Analysys Mason, “What is the IoT value chain and why is it important?”, [available at https://www.analysysmason.com/research/content/articles/iot-value-chain-rdme0/].
3、FORTUNE Business Insights(2021), “Internet of Things (IoT) Market Size”, [available at https://www.fortunebusinessinsights.com/industry-reports/internet-of-things-iot-market-100307].
4、GreyB Research, “The top companies and startups working in the IoT value chain ”, [available at https://www.greyb.com/iot-companies/].
5、Industry 4.0_RUs (2018), “工業4.0與工業物聯網定義差異與比較”,[ available at https://giant18jet.wordpress.com/2018/11/06/%E5%B7%A5%E6%A5%AD4-0-%E8%88%87-%E5%B7%A5%E6%A5%AD%E7%89%A9%E8%81%AF%E7%B6%B2-%E5%AE%9A%E7%BE%A9-%E5%B7%AE%E7%95%B0%E8%88%87%E6%AF%94%E8%BC%83/].
6、Kaa Cloud, “What is an IoT platform?”, [available at https://www.kaaiot.com/blog/what-is-iot-platform].
7、MarketsandMarkets Research(2021), “Industrial PC Market with COVID-19 Impact Analysis”, [available at https://www.marketsandmarkets.com/Market-Reports/industrial-pc-market-169907425.html].
8、Steve Ranger (2019), “What is the IIoT? Everything you need to know about the Industrial Internet of Things”, [available at https://www.zdnet.com/article/what-is-the-iiot-everything-you-need-to-know-about-the-industrial-internet-of-things/].
9、World Economic Forum, Industrial Internet of Things: Unleashing the Potential of Connected Products and Services, World Economic Forum Industry Agenda, 2015, [available at: http://www3.weforum.org/docs/WEFUSA_IndustrialInternet_Report2015.pdf].
10、維基百科(2021),”工業電腦”,[available at https://zh.wikipedia.org/wiki/%E5%B7%A5%E6%A5%AD%E9%9B%BB%E8%85%A6].