我國政府自1990年代以來為分散台商對大陸投資提出「南向政策」，配合鼓勵企業前往東南亞投資設廠，目的是在遏制台商對大陸投資的過度依賴，中國大陸投資除了表面的台海安全問題外，政治問題所衍生出來的投資環境，也讓企業必須三思而後行。然而，本研究的個案公司在早期早已意識到海外投資的重要性，因此前進印尼進行海外投資的動作，在印尼成功設廠，本研究主要即以窗簾產業個案公司至印尼設廠的投資決策進行探討。
本研究根據所蒐集的相關文獻與深度訪談結果互相輔助來進行各種分析。在企業內部優勢-劣勢分析主要是運用經由訪談所得價值鏈分析的結果，探討個案公司在各項企業主要流程與輔助流程的優劣勢。而在企業外部機會-威脅分析主要運用訪談所得五力分析的結果來探討個案公司所處的產業競爭情形，另外，運用總體環境分析的結果來探討個案公司所處的總體環境機會與威脅。
所得之結論除進行SWOT分析之外，同時以TWOS策略規劃來進行經營策略的建議。本研究所得之結論與建議可提供未來相關業者至印尼或其他海外潛力地點投資參考之建議。

Since 1990, in order to diverse the investment of Taiwanese enterprises in China, Taiwan government proposed the "Southing Policy" to encourage enterprises to invest and set up factories in Southeast Asia. The purpose of this policy is to curb the over investment reliance on China market of Taiwanese enterprises. In addition to the security issue across Taiwan Strait, issues derived from politics also increase the complexity of China investment environment which causes enterprises must think twice before they act. The case company in this study realized the importance of the overseas investment, and successfully set up factory in Indonesia in its early business stage. The purpose of this study is to discuss the investment strategy in Indonesia of a curtain company.
This study is based on the result of studying relevant literature and also supported with in-depth interviews to conduct various analyses. In the internal strength/weakness analysis, by using the interview result of value chain analysis to further analyze the advantages and disadvantages of the case company in the main business processes and supportive processes. In the external opportunity/threat analysis, by using the interview result of Five Force Analysis to further discuss the industry competitiveness situation of the case company. Moreover, to explore the opportunities and threats of the case company faces after applying the result from macro environmental analysis.
In addition to the conclusions from the SWOT analysis, also based on the strategic planning of TWOS to propose business strategy recommendations. The conclusions and recommendations of this study can be a reference of the other companies to Indonesia or other potential locations overseas investment.

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三、 網頁部分
1. ITIS智網http://www.itis.org.tw/pubfree.screen?type=rpt
2. 中華經濟研究院 http://sear.cier.edu.tw/
3. 隆美窗簾 http://www.lungmei.com.tw/taiwan/nous/index.htm
4. 經濟部投資業務處 http://www.dois.moea.gov.tw/
5. 經濟部統計處 http://2k3dmz2.moea.gov.tw/gnweb/