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研究生: 林雪梅
Hsueh-Mei Lin
論文名稱: 組織跨界管理能力研究-以M公司為例
Organizational Boundary-Spanning Management Ability-A Case Study of M Comapny
指導教授: 周子銓
Tzu-Chuan Chou
口試委員: 黃如玉
Ju-Yu Huang
李國光
Gwo-Guang Lee
學位類別: 碩士
Master
系所名稱: 管理學院 - 管理研究所
Graduate Institute of Management
論文出版年: 2012
畢業學年度: 100
語文別: 中文
論文頁數: 78
中文關鍵詞: 跨界管理模組化協同作業商業生態系統
外文關鍵詞: boundary-spanning management, modularity, collaboration, business ecosystem
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由於科技與通訊技術的突飛猛進、全球化競爭的白熱化以及顧客對於產品或服務的低價格、高品質以及客製化的需求,使得企業必須建立競爭優勢來因應;而超越自己的疆界,整合外部資源來共同應變的跨界管理能力已成為現代企業必備的能力之ㄧ。
國內醫療產業在健保局不斷調降健保給付價格的壓力下,仍須維持其醫療品質,確保民眾的健康。醫療院所為因應健保局連年的降低健保給付,要求醫療產業廠商也必須配合降價,對於產品、服務品質諸如準時送貨等物流服務的要求還是一樣嚴謹。
在此高度競爭的醫療產業環境下,醫療院所早已借用外部資源,將清潔、總務類等非醫療核心業務委由外部廠商經營;而醫療產業廠商也把更多諸如報關、進出貨、貨運、倉儲等物流業務外包出去給組織外部的報關行、貨運公司及第三方物流公司。醫療院所及醫療產業廠商都憑藉著跨界的管理能力來與外部組織協同作業,一起營造一個既健康又繁榮的醫療產業生態系統。
本研究以個案的方式呈現出身處在醫療產業中的個案公司如何經由供應鏈管理部門的發展而形成其跨界管理能力。個案公司透過模組化把原本一手包辦的物流活動分階段委外處理;透過協同作業與外包廠商展開合作夥伴關係;後來加入更多的外包廠商包括報關行、貨運公司及第三方物流公司,由單一組織發展成一個以個案公司為主導的商業生態系統。觀察及分析個案公司供應鏈管理部門的發展歷程,歸納出二大結論:
結論一:跨界管理能力是演化而來的
結論二: 跨界管理能力包括三大能力:
模組化能力
協同作業能力
商業生態管理能力


As the rapid pace of science and communication technology, globalization, growing competition and customers’ requirements on the product and service: lower price, higher quality and customization, enterprises are forced to establish a competitive advantage to respond to the situation; the boundary-spanning management ability to cross their own boundaries to integrate the external and internal resources has become one of essential capabilities for a modern enterprise.
Taiwan Bureau of National Health Insurance (BNHI) continues to cut the health insurance reimbursement, hospitals still need to maintain their quality of care to ensure people's health. In response to the continuous health insurance payment cut, hospitals require the healthcare companies to decrease prices, at the same time these companies still have to provide high standard quality of products and logistics services, such as on-time delivery.
In this highly competitive environment of the medical industry, hospitals have leveraged external resources to handle non-medical function such as clean and miscellaneous service; and healthcare companies also outsource more and more logistics services such as customs declaration to customs brokers, products delivery to shipping companies, and order processing and warehousing to the third-party logistics companies (3PL). Hospitals and healthcare companies have created a healthy and prosperous healthcare business eco-system with the boundary-spanning management ability via collaboration with external organizations.
The case study presents how a healthcare company develops its boundary-spanning management ability through the development of its supply chain management department (SCM). At beginning, the SCM handles all logistics function by itself, then outsources logistics activities phase by phase via modularity, and builds up partnership with outside organizations through collaboration. More and more outsourcing vendors such as customs brokers, shipping companies and third-party logistics companies join; as a result, the case company is developed from a single organization to a leading company of a business ecosystem. The research comes out two major conclusions from the observation and analysis on the development of the supply chain management department of the case company and summarizes as follows:
Conclusion 1: boundary-spanning management ability is evolved
Conclusion 2: boundary-spanning management ability is from three major capabilities:
modularity ability
collaboration ability
business ecosystem management ability

摘要 I Abstract II 誌謝 IV 目錄 V 圖目錄 VIII 表目錄 IX 第一章 緒論 1 1.1 研究背景與動機 1 1.2 研究目的 1 1.3 研究範圍與流程 2 1.4 論文架構 3 第二章 文獻探討 6 2.1 跨界(Boundary-spanning)管理能力 6 2.2 模組化 8 2.2.1 模組化的意涵 8 2.2.2 模組化管理 9 2.3 協同作業 13 2.3.1 協同作業的定義 13 2.3.2 協同作業的關鍵成功要素 14 2.4 商業生態系統 17 2.4.1 商業生態系統的定義 17 2.4.2 商業生態系統生命週期 18 2.4.3 商業生態系統中的參與角色 21 2.5 供應鏈管理(Supply Chain Management, SCM) 25 2.5.1 物流管理 (Logistics Management) 的定義 25 2.5.2 物流的主要活動 25 2.5.3 第三方物流(Third-Party Logistics,3PL or TPL) 25 第三章 研究設計 27 3.1 個案研究法 27 3.2 資料蒐集方法 28 3.3 研究對象的選擇 29 3.4 研究架構 29 第四章 個案研究與分析 31 4.1 產業概況 31 4.2 個案公司概況 32 4.3 M公司發展跨界管理能力之歷程 33 4.4 供應鏈管理部門的發展階段一:所有的工作一手包 35 4.4.1 發展階段一 35 4.4.2 工作執掌 35 4.5 供應鏈管理部門的發展階段二:發展模組化能力 38 4.5.1 發展階段二 38 4.5.2 模組化能力與外包策略 39 4.5.3 模組化的作法 39 4.5.4 模組化能力的成功因素 43 4.6 供應鏈管理部門的發展階段三:發展協同作業能力 45 4.6.1 發展階段三 45 4.6.2 第三方物流公司的選擇 46 4.6.3 第三方物流公司之合約協商與簽訂 47 4.6.4 第三方物流公司之訓練與合作 48 4.6.5 協同作業能力的展現 48 4.6.6 協同作業能力的成功因素 51 4.7 供應鏈管理部門的發展階段四:發展商業生態管理能力 53 4.7.1 發展階段四 53 4.7.2 商業生態管理能力之體現 54 4.7.3 商業生態管理能力的成功因素 58 4.8 跨界管理能力的演化與形成 60 第五章 結論與建議 61 5.1 結論 61 5.1.1 跨界管理能力是演化而來的 61 5.1.2 跨界管理能力包括三大能力 62 5.2 建議 63 5.2.1 跨界管理能力的成功因素 63 5.2.2 建議其他部門或其他公司的適用 66 參考文獻 67 附錄 71 附錄一 M公司內部對第三方物流公司服務期望意見調查表 71 附錄二 M公司對第三方物流公司資訊調查表 73

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三.網路資源
行政院衛生署中央健康保險局網站
http://www.nhi.gov.tw/
維基百科
http://zh.wikipedia.org/

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