Author: |
李偉臺 Wei-Tai Lee |
---|---|
Thesis Title: |
車載資通訊系統在商用車應用之個案研究-以S公司為例 In-Vehicle Information Systems for Truck Research: A Case Study of S Company |
Advisor: |
梁瓊如
Chiung-Ju Liang |
Committee: |
王孔政
Kung-Jeng Wang 彭雲宏 Yeng-Horng Perng |
Degree: |
碩士 Master |
Department: |
管理學院 - 管理研究所 Graduate Institute of Management |
Thesis Publication Year: | 2019 |
Graduation Academic Year: | 107 |
Language: | 中文 |
Pages: | 77 |
Keywords (in Chinese): | 核心能力 、商業模式 、車載資通訊系統 、商用車 |
Keywords (in other languages): | Core Competence, Business Model, In-Vehicle Infotainment Systems, Commercial Vehicle |
Reference times: | Clicks: 589 Downloads: 0 |
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在商用車車用配件商品,向來不是販售商用車輛的輔助工具,主因為商用車對象客戶為企業,多媒體娛樂系統並不會替企業主創造更多的利潤或有效的節省成本,故商用車的配件除了原車標準的車用音響主機外,很少有供應商進行新型態車用主機的開發。但近年在各國法規的規定下,商用車已逐漸加上主動式安全配備如倒車雷達、倒車顯像、車道變換語音提示等法規規定的商品,2017年度全球商用車銷售數量已達2600萬台,將近乘用車銷售數量的三分之一,商用車車載資通訊系統就此階段來看,因為行車視野輔助系統的法規要求,讓商用車車載資通訊系統成為一塊待經營開發的新藍海。
In commercial vehicle accessories, it has not always been an auxiliary tool for selling commercial vehicles. Mainly because commercial vehicle customers are enterprises, multimedia entertainment systems will not create more profits or cost savings for business owners. Therefore, commercial vehicles In addition to the original car standard audio host, there are very few suppliers to develop new-type car mainframes. However, in recent years, under the regulations of various countries, commercial vehicles have gradually added active safety equipment such as reversing radar, reversing display, lane change voice prompts and other regulations. In 2017, the number of global commercial vehicle sales has reached 26 million. Nearly one-third of the sales volume of passenger vehicles, the commercial vehicle-vehicle communication system at this stage, because of the regulatory requirements of the driving vision aid system, the commercial vehicle-vehicle communication system has become a new blue ocean to be developed.
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