蓬勃發展的資訊科技及強調以學生為中心的環境下，教師在課程設計過程中，也逐漸著重於讓學生在團隊合作下相互溝通，藉由資訊科技的融入，來達到教師設立的學習目標。本研究目的在於發展視覺傳達相關課程教案，探討社交媒體整合創新教學，對學生學習的成效；了解導入創意思考與資訊科技的融入後，對合作式學習課程的影響與效益。

本研究將eduScrum教學模式、創意思考教學、資訊科技融入視覺傳達設計相關創新課程，前後階段共四個學期的時間；再將學生作品成果請專家評分，作為前後測的評量工具，探討創意思考導入課程的差異。每學年度課程結束後，學生填寫課程學習回饋問卷及教師回顧教學歷程，進行量化與質化分析，作為教學行動研究的實證；透過專家訪談建議，調整修正教學模式。本研究獲致下列幾項主要發現：

1.導入即時通訊社群媒體與創意思考，能提升師生互動性及教案適用性。
2.eduScrum教學模式可提升低分組學生小組合作氣氛。
3.導入即時通訊社群媒體與創意思考能提升師生互動性。
4.資訊科技融入創新課程能快速與學生建立連結。
5.創新教學模式「破格教室」與「IDEA」法則得到良好回饋。

With the vigorous development of information technology and the emphasis on a student-centered environment, teachers gradually focus on inter-student communication in teamwork by curriculum design through the integration of information technology to achieve pre-set learning goals. The purposes of this research were to develop visual communication related lesson plans for exploring the effects on student learning by the integration of social media to innovative teaching, to understand the influence and benefit of introducing creative thinking and integrating information technology to cooperative learning curriculum.

This research integrated eduScrum, creative thinking, and information technology into innovative curricula related to visual communication design for four semesters. The results of student works were evaluated by experts as assessment tools for pre-test and post-test to explore the differences after the introduction of creative thinking to the curricula. At the end of each academic year, the students filled in the learning feedback questionnaire and the teacher reviewed the teaching portfolio for quantative and qualitative analysis as the evidence for teacher action research. Suggestions from expert interviews were used for adjusting and modifying the curricula. The main findings of this research were as follows.

1.The introduction of instant messaging social media and creative thinking could enhance teacher-student interaction and the usability of lesson plans.
2.The eduScrum teaching method could promote efficient cooperation and teacher-student connection.
3.The eduScrum teaching method could enhance team cooperation of low-score group students.
4.Information technology integration into innovative curricula could develop rapid connection with students.
5.Innovative teaching methods of the “exceptional classroom” and the “IDEA” principle received good feedback.

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