摘 要

地球村的概念、全球化的趨勢、這個世界正逐漸的由面轉變為點，且近年來電子商務的崛起更加速了此種改變。產品、貨物、零件等運輸、遞送，已經不再只是地區性的服務，而漸漸發展為區域性甚至於國際性；且企業為強化競爭優勢及開拓獲利來源，促使越來越多的企業必須跨入國際市場，因此國際間的貨物流通將日趨頻繁，且由於物流業者能提供之商品及服務內容，其同質性高，往往造成物流業者彼此間的競爭日趨激烈。除了價格競爭外，越來越多的物流業者開始試圖創造差異化服務或整合性。然而使用者在面對眾多的選擇，除了成本因素外、是否應考慮其他因素？由於第三方物流業者的執行績效及品質將直接或間接的衝擊企業的營運獲利、甚至可能衝擊企業的形象；且配合之物流業者屬供應鏈之一，企業面均希望能長期配合，選定後實難如消費者購買商品般、不滿意則換貨、因此期望以科學方法制訂出評選因子及權重作為評選出最適合的第三方物流業者，以期發揮最佳效能、則是此研究之主軸。

本研究主要應用層級分析法(Analytic Hierarchy Process, AHP)，將決策分析之問題設立層級並依此制訂專家問卷，透過問卷結果及Export Choice之分析建構出第三方物流評選之考量項目及準則依據。期望可依此結果及方式作為未來評選配合之第三方物流業者。

The world is changing, rapidly changing. We are now in the age of globalization, the new business models of electronic business, network shopping, new service models, are changing our behavior of shopping, changing every things of our living; and changing the business model between enterprise, all these new business models are impacting to our lift and impacting to the logistic service model as well. This change is forcing the logistics services are no longer focus on the local service, but expanding to one of globalized supply chain.
In logistics service companies, they are facing the challenge market, critical economic environment and more and more competitors to share the profit margin. How to build up their own performance, availabilities and values which separating with other competitor, in order to survive and creating the new profile for business running, will be now their major subject to work out.
Conversely, in enterprise, the logistics service company is one of vendor in supply chain which is a long term relationship with enterprise, how to assess a properly one for enhancing enterprise business activities and profit, it is critical subject as well.
The research is applying the Analytic Hierarchy Process (AHP) to build up the criteria of assessing 3rd party, one of major purpose is, the principle for enterprise to select the properly partnership with logistic service company, the other one is, to be the improvement reference on the logistics company. In the meantime, to utilize this research for analyzing currently 3rd party logistics’ are the best partners or not and analyzing their currently performance.

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