生技製藥產業的競爭是全球性的，不僅廠商間競爭激烈，法令上的修改更直接造成新藥上市後的利潤大減；因此，如何提高新藥研發的速度，鞏固台灣在全球生技製藥產業的地位，便成為製藥廠主要努力方向，而在策略上，台灣製藥廠商絕對不能輕忽產業聯盟合作及技術創新及策略重組的重要性。以前的研究中，多只研究製藥產業的內部策略，或是探討科技產業之間的策略聯盟情形。本研究主要探討生技製藥產業要如何結合外部環境策略(產業策略聯盟)，配合內部技術創新策略，增強產業的技術能力，進而提高企業競爭優勢。以及生技製藥產業運用技術創新策略與產業策略聯盟後，帶來附加價值為何。本研究有鑒於桃園縣雖然擁有許多知名的生技製藥廠商，但卻缺乏一整體性的規劃，因此選定桃園縣生技製藥產業為研究範圍，採用深入訪談及個案研究的方式進行，且依據桃園縣工商發展局所提供之生技產業資料選定兩間藥廠作為研究對象。本研究分成三個構面：1、技術創新構面；2、產業策略聯盟型態；3、企業競爭優勢，前兩個構面影響第三個構面。依據此三構面發展初步命題，再配合實證研究後，建立新命題與結論。

根據本研究結果發現，產業策略聯盟會因產品生命週期不同，而採用不同的合作型態。導入期時，生技製藥產業最適用技術開發聯盟；成長期時，生技製藥生技製藥產業可藉由策略聯盟方式，達到規模經濟的效果；成熟期時，與上、中、下游廠商皆需緊密合作，提升品質與降低成本；衰退期時，策略聯盟型態以行銷、服務聯盟為主。企業在衡量其競爭優勢方面，企業的「風險管理」與「危機處理能力」，亦是提昇競爭優勢的來源。

It is well-known that drug companies compete globally within the industry. With government levied restrictions on and off, declining R&D productivity and shorter exclusivity periods, the profit from launching a successful new drug to the market can decrease significantly. Therefore, how to fasten the development of new drugs has become pharmaceuticals’ main working direction. Furthermore, the technology innovation and using the strategy of innovation are very important to bio-pharmaceutical industry. In the passed literatures, most scholars discuss the internal strategy of the industry. They are also just discussing the condition of the cooperation, when the technology industry has the strategic alliance. This research will show the different type of the technology innovation strategy. This research also shows the bio-pharmaceutical industry how to use technology innovation strategy and strategic alliance to strengthen the competitive advantage of the industry. I will discuss the advantage of the technology innovation and strategic alliance.
Although there are many famous pharmaceuticals in Taoyuan, the strategy to integrate whole bio-pharmaceutical industry is lucked. Therefore, I would like to investigate how this problem could be resolved. In this research, the ways of research are the interview and the case study. According to the information of bio-pharmaceutical industry from economic development department of Taoyuan, I chose two drug companies to research. There are three research parts in this research. The first part is Technology Innovation Strategy. The second part is Strategic Alliance. The third part is Competitive Advantages. It discusses the Technology Innovation and Strategic Alliance affects the business competitive advantages. Based on the three research parts, I research and test the subject and build new suggestions.
At last, this study formulates new questions about technology innovation and strategic alliance. As different the product life cycle, the bio-pharmaceutical industry has the different type of the strategic Alliance. The bio-pharmaceutical industry has the technology development alliance in emergence of the product life cycle. The bio-pharmaceutical industry has scale economy in growth of the life cycle. The bio-pharmaceutical industry close cooperates with the other company to cost down in maturity of the product life cycle. The bio-pharmaceutical industry has sales cooperation and service alliance in decline of the product life cycle. The risk administration and the ability of dealing the difficulty are also the important causes to strengthen the competitive advantage.

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參考網頁
IMS (International Medical service) 生技中心
http://www.imskft.hu/index_en.html
World Pharmaceutical Frontiers 世界藥物領域
http://www.worldpharmaceuticals.net/
衛生署網頁
http://www.doh.gov.tw/
CSDD藥物發展中心
http://csdd.tufts.edu/
財團法人醫藥工業發展中心
http://www.pitdc.org.tw/content/center.asp
桃園縣政府工商發展處
http://edb.tycg.gov.tw/site/bureau_index.aspx?site_id=041
信東生技製藥股份有限公司
http://www.taiwanbiotech.com.tw/Home/index.htm
五洲生技製藥股份有限公司
http://www.ucpharm.com.tw/