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研究生: Sabih Anwar
Sabih Anwar
論文名稱: A Survey of Crowdfunding Technology Adoption and management Strategies
A Survey of Crowdfunding Technology Adoption aA nd management Strategies
指導教授: 羅乃維
Nai-Wei Lo
口試委員: Chuan-Kai Yang
Chuan-Kai Yang
Jheng-Jia Huang
Jheng-Jia Huang
學位類別: 碩士
Master
系所名稱: 管理學院 - 資訊管理系
Department of Information Management
論文出版年: 2023
畢業學年度: 111
語文別: 英文
論文頁數: 48
中文關鍵詞: CrowdfundingTrustCentralizationDe-centralizationBlockchain
外文關鍵詞: Crowdfunding, Trust, Centralization, De-centralization, Blockchain
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  • Crowdfunding is a way of obtaining funding for a business or project by collecting small investments from a large number of people, rather than relying on traditional financial institutions such as banks and stockbrokers. This method of fundraising uses online platforms, like Kickstarter and Indiegogo, to reach out to a large number of potential investors, who can contribute in exchange for rewards or equity in the business. The investors in this case are referred to as the crowd. Crowdfunding can be applied in any area but it is best suited for an innovative or creative idea because it is very difficult to garner funds through traditional funding methods for an innovative idea, as it involves high risk of investment. Participants of crowdfunding directly engaged as a fundraiser, investors and crowdfunding platform. Categories of crowdfunding based on rewards or compensation type are reward-based crowdfunding, equity-based crowdfunding, debt-based crowdfunding, donation or charity-based crowdfunding. Our aim is to find best technology adoption for the crowdfunding and management strategies to attract more crowd to crowdfunding i.e. generate people’s trust. More the people trust, the higher the chances of obtaining the funding goal of a project campaign. Objective of this review is to identify the most effective technology and management techniques for crowdfunding with the intent of expanding participation and gaining trust from the public.
    There is an increasing demand for a secure and trustworthy environment, free of fraud, among those who contribute to crowdfunding campaigns. The centralization of authority in the present crowdfunding system is a major disadvantage, as it results in a lack of transparency, undermines trust, and makes it susceptible to malicious activities. Transparency is what investors desire so that they can follow the usage of their funds. A solution for this is offered by blockchain-based crowdfunding platforms, which provide a transparent, secure, trustworthy, and decentralized alternative to traditional crowdfunding methods. Blockchain-based smart contracts facilitate greater participation from a larger number of individuals, eliminating the need for human intervention. The prevalent system faces the challenge of high maintenance and platform fees. Utilizing blockchain-based smart contracts to introduce transparency can mitigate these fees, resulting in a boost in donor trust and improved chances of success in a crowdfunding endeavor.


    Crowdfunding is a way of obtaining funding for a business or project by collecting small investments from a large number of people, rather than relying on traditional financial institutions such as banks and stockbrokers. This method of fundraising uses online platforms, like Kickstarter and Indiegogo, to reach out to a large number of potential investors, who can contribute in exchange for rewards or equity in the business. The investors in this case are referred to as the crowd. Crowdfunding can be applied in any area but it is best suited for an innovative or creative idea because it is very difficult to garner funds through traditional funding methods for an innovative idea, as it involves high risk of investment. Participants of crowdfunding directly engaged as a fundraiser, investors and crowdfunding platform. Categories of crowdfunding based on rewards or compensation type are reward-based crowdfunding, equity-based crowdfunding, debt-based crowdfunding, donation or charity-based crowdfunding. Our aim is to find best technology adoption for the crowdfunding and management strategies to attract more crowd to crowdfunding i.e. generate people’s trust. More the people trust, the higher the chances of obtaining the funding goal of a project campaign. Objective of this review is to identify the most effective technology and management techniques for crowdfunding with the intent of expanding participation and gaining trust from the public.
    There is an increasing demand for a secure and trustworthy environment, free of fraud, among those who contribute to crowdfunding campaigns. The centralization of authority in the present crowdfunding system is a major disadvantage, as it results in a lack of transparency, undermines trust, and makes it susceptible to malicious activities. Transparency is what investors desire so that they can follow the usage of their funds. A solution for this is offered by blockchain-based crowdfunding platforms, which provide a transparent, secure, trustworthy, and decentralized alternative to traditional crowdfunding methods. Blockchain-based smart contracts facilitate greater participation from a larger number of individuals, eliminating the need for human intervention. The prevalent system faces the challenge of high maintenance and platform fees. Utilizing blockchain-based smart contracts to introduce transparency can mitigate these fees, resulting in a boost in donor trust and improved chances of success in a crowdfunding endeavor.

    Table of Contents Abstract i Acknowledgement ii Table of Contents iii List of Tables iv List of Figures v Chapter 1 Introduction 1 Background 1 Taxonomy of Crowdfunding 2 Challenges of Contemporary Crowdfunding Process and Platform 4 Contribution 6 Organization 7 Chapter 2 Preliminaries 8 2.2 Blockchain 8 2.3 Consensus Mechanism 11 2.4 Smart Contract 13 2.5 Cloud Computing 15 Chapter 3 Crowdfunding Literature Survey and Analysis 17 Comparison and Analysis of Technological Adoption among Literature 17 Comparison and Analysis of Management Strategies among Literature 29 Discussion 34 Chapter 4 Conclusion 36 References 38

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