21世紀充滿新物質的現代生活裡，科技正突破種種限制，不斷地創新。為了體現人類更美好的生活經驗，萬物連網(IOE；Internet of Everything)因應而生。我們生活周遭萬物，正趨向連接網路及連接彼此。
人類大步地邁向更寬廣的視野與未知的世界，我們處在數位轉型時代。除了電腦和網路，行動裝置和連接到雲端的概念應用，早已經是我們日常作息的一部份。
然而在全球產業變動及生態改變、下一世代的網路威脅挑戰更加嚴峻及風險急遽升高，個案公司身處變動性高的資訊安全科技產業，如何充分運用現有能耐以維持競爭優勢。同時，積極開發新的技術，以獲得新產品上市的契機？
個案公司以厚實的技術研發能量，進展出下一代先發制人的防禦機制，發揮洞察趨勢及網路安全領域持續創新的能力，走向全面防護，串聯端點、網路、雲服務、行動與物聯網裝置的整合性平台，保護客戶抵禦新興的未知威脅與客戶共創價值。
本研究以哈佛個案之方式，進行探討個案公司經營績效走向，面臨外在環境因素的挑戰下，新產品提前上市決策所引起的影響，在商業生態系統、資源基礎理論、組織靈巧策略變更等議題，了解企業位處變動性高的資訊安全產業，如何運用企業資源轉化獨特能力以形成優勢並持續創新來維持競爭力。

In the 21st century, modern life is full of new materials. Technology is pushing boundaries breaking through limitations to continuously innovate. In an attempt to improve life’s experience, the Internet of Everything (IOE) was given life in response. Everything around us is moving towards networking and staying connected to each other.
Humanity is striving to explore the unknown world to gain a broader vision as we are now in the era of digital transformation. In addition to computers and the Internet, mobile devices and cloud-connected concepts have been part of our daily routines.
However, environmental changes coupled with evolving global industries, the next generation of cyber threats are becoming riskier and more challenging to handle. The company presented in the case study was in turmoil in the information security industry raising the question, “How can existing capabilities be leveraged to maintain a competitive edge while simultaneously developing new technologies to launch new products?”
The company in the case study used solid technology and research capabilities to develop the next generation of preemptive defense mechanisms. The company utilized its own capabilities to gain insight into the trends of continuous innovation in the field of cybersecurity. This allowed them to move towards thorough protection, integrated platforms, networks, cloud services, mobile and IoT devices that protect customers against emerging unknown threats and create value for customers.
This research conducted on the case study company’s business performance trend was on the basis of a Harvard case study method used to investigate how external factors impacted the company’s decision to prematurely launch their product. Understanding the strategy changes in the information security industry used to overcome issues faced in the business ecosystem, resource-based theory, and flexible organization management are the keys to how businesses leverage their unique capabilities to maintain a competitive edge while simultaneously developing new technologies to launch new products.

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