近年來隨著行動裝置的普及，行動裝置上的即時通訊軟體正逐漸地改變人們的溝通方式，而伴隨著即時通訊軟體越來越高的黏著度，聊天機器人的討論聲浪也逐漸上升，Google、Facebook等科技龍頭也紛紛宣布投入聊天機器人的服務開發，聊天機器人的應用領域更跨足了電子商務、娛樂、教育等。
過去關於聊天機器人的文獻大多為技術面的討論與研究，較少針對聊天機器人的使用意圖的探討以及有哪些影響因素，故本研究透過使用科技接受模型理論為基礎，結合資訊系統成功模型理論，探討影響國內對於聊天機器人使用意願的因素。
本研究使用問卷調查法進行研究的分析，研究結果顯示資訊品質、系統品質與互動程度三個因素皆會對使用者對於聊天機器人的知覺感受有正向顯著的關係，進一步的影響對聊天機器人的使用態度與意願，而根據本研究的研究結果提出實務上的建議，希望對於未來有意願發展聊天機器人的組織或企業有所幫助。

Due to the recent popularization of the use of the mobile devices, the Instant Messaging (IM) has significantly changed the way people communicate. Following the increase of user’s stickiness of messaging app, many people, companies and blogs are now talking about chatbots. Businesses and organizations like Google, Facebook have announced the implement of chatbots. Chatbots can be useful for a large set of applications such as e-commerce, education, entertainment and so on.
However, there are a limited number of studies exploring the factors influencing user’s adoption intention of chatbots. In this research, we attempted to exploit the factors effects on user’s intention. We combined the TAM model with Information System Success model and Interactivity to develop our research model for investigating user’s adoption intention of chatbots.
By using an online questionnaire, we found that information quality, system quality and interactivity are positively related to the user’s adoption intention of chatbots. Finally, conclusions and suggestions were derived based on the survey results. This result of this research can be useful to the company desiring to implement chatbots in the future.

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