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    A study of the Relationship between Brand Image, Brand Relationship, Brand Loyalty, Customer Dissatisfaction, and Customer Complaint Behavior – UsingTaiwan Market of Note Book PC as Examples
    • Graduate Institute of Management /95/ Master
    • Author: Chia-Hui Chuo Advisor: Cou-Chen Wu
    • The industry of Note Book PC in Taiwan has two trends of own-brand and OEM strategy. Except the fam…
    • Clicks: 449Downloads: 3
    • Full text public date 2012/01/22 (Intranet public)
    • Full text public date This full text is not authorized to be published. (Internet public)
    • Full text public date This full text is not authorized to be published. (National library)
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