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  • Search Result: 1results Search Strategy: "Graduate Institute of Management".edept (Phrase) and ekeyword.raw="AdSense" and ekeyword.raw="online advertising" and eadvisor.raw="Pin Luarn" and eadvisor.raw="Pin Luarn" and ekeyword.raw="digital media content" and year="104"


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    The Advertising Monetization Strategy of Digital Content Provider: The Case of Technews
    • Graduate Institute of Management /104/ Master
    • Author: PU-JUNG YEH Advisor: Pin Luarn
    • The target company of this management case is TechNews, a leading Taiwan-based leading media compan…
    • Clicks: 364Downloads: 1
    • Full text public date 2021/06/07 (Intranet public)
    • Full text public date This full text is not authorized to be published. (Internet public)
    • Full text public date This full text is not authorized to be published. (National library)
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