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研究生: 葉淑楨
Shu-Chen Yeh
論文名稱: 銀髮居家照護商機之研究-銀色風暴的新藍海
Business opportunities of elderly home care:Innovation Strategy in the aging society
指導教授: 盧希鵬
Hsi-Peng Lu
羅天一
Tain-Yi Luor
口試委員: 盧希鵬
Hsi-Peng Lu
羅天一
Tain-Yi Luor
黃世禎
Sun-Jen Huang
學位類別: 碩士
Master
系所名稱: 管理學院 - 管理研究所
Graduate Institute of Management
論文出版年: 2019
畢業學年度: 107
語文別: 中文
論文頁數: 90
中文關鍵詞: 銀髮族高齡化商業模式共融式居家照護IOT遠距照護
外文關鍵詞: elderly, Aging, business model, Generational fusion home care, IOT, telecare
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  • 據本研究的統計資料顯示,有74.4%銀髮族期望「在宅養老」,對於居家內生活安全95.1%老人極為重視,81.7%願意借助新科技的導入獲得協助及改善。
    而多數的銀髮族群,自覺其活動能力屬於良好的狀況,當銀髮族退休後,可自由支配的時間相對增加時,日常生活的安排,不僅可以替代退休前的工作型態,更是維持生活品質的重要關鍵,各項活動的安排,對於銀髮族來說顯得更為重要,整合IoT 的技術服務模式、居家生活的管理與設計策略,提供全方位、整體性,健康促進、跨代共融式的居家照護服務為重要目的。
    經由銀髮族的需求觀點和特性,借鏡國際先驅的成功發展經驗,期刊文獻的回顧,結合國家的推動政策,推論出服務方法與策略,提高居家照護服務品質,提升整體滿意度,提出創新合宜的商業模式。


    According to the statistics of this study, 74.4% of the elderly prefer “home care,” 95.1% place great emphasis on the elderly living at home, and 81.7% are willing to assist and improve the introduction of new technologies.
    Most elderly feel that they can perform healthy activities. However, when they retire, the time of discretion is relatively increased. They do not know how to properly live, so the pre-retirement work style is replaced to arrange daily life. Maintaining the quality of life is important, but the arrangement of various activities is even more important for the elderly. The primary task is to provide a comprehensive, holistic, health-promoting, and intergenerational communion care services. This task can be effectively performed by integrating(Internet of Things)IoT’s technical service model, home life management, and care design strategy.
    With reference to the literature and successful development attempts of pioneers to identify the characteristics of the elderly and meet their needs, the government has promoted policies for elderly care, inferred service methods and strategies, improved the quality of home care services, enhanced overall satisfaction, and proposed innovative and appropriate business models.

    目錄 摘要 ...................................................................................................................................I Abstract............................................................................................................................ II 誌謝 ................................................................................................................................ III 目錄 ................................................................................................................................IV 圖目錄 ............................................................................................................................VI 表目錄 ......................................................................................................................... VIII 第一章、序論 .................................................................................................................. 1 1.1 研究背景...........................................................................................................1 1.2 研究動機...........................................................................................................2 1.3 研究目的...........................................................................................................3 1.4 研究方法及流程...............................................................................................4 第二章、文獻探討 .......................................................................................................... 6 2.1 銀髮族的社會衝擊與影響...............................................................................6 2.2 銀髮族的照護需求特性...................................................................................9 2.3 銀髮族照護服務模式功能探討與分析.........................................................12 2.4 共融式照護特性.............................................................................................17 2.5 站在巨人的肩膀上進擊(借鏡國外成功案例)................................................ 19 第三章、研究方法 ........................................................................................................ 22 3.1 問卷設計原則.................................................................................................22 3.2 問卷回收情形 .................................................................................................. 22 3.3 問卷資料統計分析.........................................................................................23 IV 第四章、管理設計策略與方法 .................................................................................... 36 4.1 銀髮族交際行為活動分析.............................................................................36 4.2 銀髮族健康照護分析.....................................................................................37 4.3 銀髮族生活空間特性分析.............................................................................39 4.4 銀髮居家照護機構商業模式分析 .................................................................. 47 4.5 服務銷售訂定策略與成本分析.....................................................................49 4.5.1 傳統的照護人力需求及成本: .............................................................. 49 4.5.2 配置與輔助運用的科技設備使用 ....................................................... 53 第五章、研究結論與建議 ............................................................................................ 59 5.1 研究結論 .......................................................................................................... 59 5.2 研究建議 .......................................................................................................... 68 參考文獻 ........................................................................................................................ 69 附錄一 銀髮族群居家照護服務之研究問卷..............................................................73 附錄二 樣本資料統計..................................................................................................76

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